NEW HIGH-END STORE FRONT LED SCREEN INSTALLATION

West Hollywood, CA

The video design for the Los Angeles location included two large LED Oculus screens that required heavy-duty installation and mounting within the plenum. These screens were then viewed from below through large portholes. The overall effect created is a skylight where the atmosphere of the space could be changed at will. Due to the complex nature of the construction, it was incredibly important that these screens be low-maintenance and extremely reliable.


The PDC AVL team was called in to construct the original rig. The needed dimensions of which changed mid-project. Once the new design had been created and approved, the team got to work fabricating a rig that would fit properly.

The panels were attached directly to PDC AVL’s mounting hardware, then the mounting hardware itself was bolted securely to a custom-designed and fabricated steel frame. The frame was then mounted into the ceiling of the plenum; the rig was hung free on thick steel wires so that the panels would not touch the porthole opening. The panels technically sit above the opening, due to the shape of the skylights.


After that, everything fell into place. Towards the end of the project’s timeline, everyone on the job site was pitching in to help get the skylight job completed on time.

Given the type of space available and the limited access to the space itself. everyone on site was highly satisfied with the outcome of this project, regardless of the difficult nature of the project overall.


 
We enjoy working with contractors and using our talent to make the client’s vision become a reality.
— Brett Perkins - PDC AVL